Italy Affiliate & Partner Program

Are you a travel blogger, YouTuber, Instagram or TikTok influencer, podcast host, or travel platform?  

If Italy is part of your content, and your audience dreams of experiencing it, the Towns of Italy Partner Program is built for you.

Join and earn 10% commission on every booking made through your own personalized checkout page. We give you a branded page with your name, logo, and the tours you choose to feature. Your audience books directly. 

You track every commission in real time from your dedicated partner dashboard. 

Zero setup costs. No logistics. Just Italy — and your link.

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Your Own Branded Page - Not Just a Link

What makes our program different is simple: you don't just get a tracking link. You get your own personalized booking page, hosted on the Towns of Italy platform, complete with your name, your logo, and your banner image. Below, your selected tours are displayed with photos, descriptions, and direct booking buttons. 

Your audience lands on a page that feels curated and personal — showing the tours you've selected, in the destinations you care about. They browse, they book. You earn 10% commission on every confirmed booking, tracked in real time in your dedicated partner dashboard

We'll send you a preview of your page before it goes live, so you can see exactly how it looks — including how destinations and featured tours are presented..

Apply for affiliation program

Apply

Send us a short intro: who you are, your channels, your content style, and the kind of experiences you'd love to promote.

affiliation program

We build your page

We set it up with your branding and the tours you want to feature - our full catalog, or a curated selection that fits your content perfectly.

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You share your link

Share your link wherever your audience is - Instagram, YouTube, newsletter, blog, TikTok. Every booking earns you 10% commission, tracked in real time.

Why Partner and affiliate with Towns of Italy

10% Commission Per Booking
Earn 10% on every confirmed booking made through your page. Our tours range from €69 to €239+ per person — and group bookings multiply the return fast.

Your Own Branded Page
A personalized checkout page with your name, logo, and banner, not a generic affiliate link. Your audience books through a page that feels like yours.

Real-Time Partner Dashboard
Access your reserved area to monitor every booking and commission earned, updated in real time. Full transparency, always.

You Choose What to Promote
Feature our full catalog or curate a selection that fits your content: Rome, Florence, Milan, Sicily, cooking classes, Vespa tours, art tours, day trips - you decide.

20 Years of Italian Expertise Behind You
You're promoting a catalogue with 50,000+ five-star reviews. Italy's leader in experiential travel since 2006. A product your audience will trust and love and that you can recommend with confidence.

Real People Behind the Program
You won't be left to figure it out alone. Our marketing team is here to help you set up, get started, and make the most of your partnership — every step of the way.

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Towns of italy team

Built for Every Kind of Italy Creator

Our program is designed for anyone who creates content around Italy travel and has an audience that wants to experience it. Travel bloggers and writers whose articles reach travelers at the planning stage. YouTubers and video creators who inspire their audience to book a trip. Instagram and TikTok influencers whose Italy photos and reels generate real wanderlust. Newsletter writers and podcasters whose recommendations carry genuine trust. Travel platforms and websites that want to turn Italy-related traffic into revenue.

 

Ready to bring Italy to your audience?

Send us a short introduction: who you are, where you share your content, and the kind of experiences you think your audience would love. We'll take it from there. Our team will review your application, set up your personalized page with your branding and your tour selection, and walk you through everything before you go live. We'll review your application and build your personalized page - you start earning 10% commission on every booking. 

If you're a video creator interested in experiencing our tours firsthand to create content, mention it in your application — we'll evaluate it on a case-by-case basis.